Dynamic Content/Personalization

What’s better than seeing your name in print? All too often, marketers send cold, impersonal emails with a “spray and pray” mentality – one generic message they hope fits the widest range of subscribers. With re:member group’s powerful dynamic content, your message can change for different customers based on your own criteria.

Personalize your messages by addressing your customer by name. Nothing shows you care more. Then add various content based on buying behavior. Perhaps a specific message appears for your top customers. Have the signature line come directly from the customer’s salesperson. Do you have a customer rewards program? Include point balances, status and benefits. The more your message is tailored to your specific customer, the more impactful it will be. Watch your customer loyalty soar with simple and easy dynamic content.